Sixty years of communication in all its variety
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August 22, 2008, saw the culmination of sixty years of experience and dedication to the
field of communication.
An owner-managed medium-sized company, we have taken this as an opportunity to look back
on three generations and many successful years in the communication business. Our company
history has taken us to where we are now – a modern B2B communication service company
geared to the requirements of our discerning clients.
SanderWerbung began with a core philosophy of quality and progress at the outset, for which
we have become a byword.
Founded in 1948 by Hugo Sander, our ad agency currently employs a staff of thirty-eight led
by owners-managers Michael Sander, aged 39, and Marco Pfotenhauer, aged 41.
We took more than a hundred and eighty guests on a trip back through time – through sixty
years of agency history, with one corridor in our agency for each decade replete with old
treasures from our archive, historical production equipment, highlights from that decade,
contemporary catering and musical classics through the ages, giving our guests a chance to
immerse themselves in times gone by.
We converted our photo and film studio to a VIP lounge with the Princess Cut band playing live
to set the atmosphere – a celebration that took us into the small hours of the next day.
We owe special thanks to our guest speakers Doris Janicki, Lord Mayor of the City of Duisburg,
and Michael A. Thomas, CEO of ABC Verbindungstechnik, for their critical acclaim.
There was an article about this event in the german newspaper "WAZ" and inthe "Revier Manager" magazin.


